Privacy policy

Last updated: 26 February 2026

This Privacy Policy explains how SmartblockBevrages FZ LLC (doing business as “ZeLoop”) (“ZeLoop”, “we”, “us”) collects, uses, shares, and protects personal data when you use our website (https://zeloop.net/) and our mobile and web applications (including the ZeLoop app and ZeLoop Spotter) (together, the “Services”).

1) Who we are (Controller)

Controller: SmartblockBevrages FZ LLC (d/b/a ZeLoop)
Contact: hello@zeloop.net

If you are located in the EEA/UK, you may have additional rights under GDPR (see Section 10).

2) What data we collect

Depending on how you use the Services, we may collect:

Account & profile data: username, email, country.
User-generated content: photos you submit for recycling validation, litter/bin spotting reports, messages to support.
Location data: precise or approximate geolocation when you enable it (e.g., to validate submissions near mapped collection points).
Device & usage data: identifiers, pages/screens viewed, timestamps, crash logs.
Rewards & activity data: declared bottle counts, validation results, missions/challenges participation, leaderboard stats, tokens/rewards earned and redeemed.
Communications: emails you send to us.
Cookies and similar technologies (website): see Section 8.

We do not intentionally collect sensitive data (e.g., health, religion). Please do not submit such information.

3) Why we use your data (Purposes)

We use personal data to:

Provide and operate the Services (account creation, app functionality, mapping, rewards, competitions).
Validate recycling actions and prevent fraud/abuse.
Provide customer support and respond to requests.
Improve and secure the Services (debugging, analytics, testing, performance).
Communicate with you (service updates, security notices, mission updates).
Comply with legal obligations and enforce our terms.

4) Legal bases (GDPR/EEA/UK)

Where GDPR applies, we process data under one or more of these legal bases:

Contract: to provide the Services you request.
Legitimate interests: to secure, improve, and prevent fraud (balanced against your rights).
Consent: for optional features like precise location (where required) and certain cookies/marketing.
Legal obligation: to meet regulatory, tax, accounting, or law-enforcement requirements.

5) Location data

If you enable location services, we may process location data to:

Show nearby collection points and enable geolocation-based features.
Validate that submissions occur near mapped points.

You can disable location permissions in your device settings. Some features may not work without it.

6) How we share data

We may share personal data with:

Service providers (processors): hosting, databases, analytics, email delivery, customer support tools, security monitoring.
Validation and anti-fraud tooling: including automated image review and manual review for submissions.
Partners for missions/rewards: where needed to run a corporate Eco Mission, provide vouchers, or report aggregated impact.
Legal/Compliance: authorities or third parties when required by law or to protect rights and safety.

We do not sell your personal data.

7) International transfers

Your data may be processed in countries other than where you live. Where required, we use appropriate safeguards for international transfers.

8) Cookies (Website)

We use cookies and similar technologies to:

Make the website work (essential cookies).
Understand usage and improve performance (analytics cookies).
Remember preferences (functional cookies).

Where required by law, we will request your consent for non-essential cookies. You can manage cookies through your browser settings and (where available) our cookie banner.

9) Data retention

We keep personal data only as long as necessary for the purposes described, including:

While your account is active.
As needed to resolve disputes, enforce agreements, prevent fraud.
As required by law.

We may retain and use aggregated or de-identified data for analytics and impact reporting.

10) Your rights

Depending on your location, you may have rights to:

Access, correct, or delete your personal data.
Object to or restrict processing.
Withdraw consent (where processing is based on consent).
Data portability.
Lodge a complaint with a data protection authority.

To exercise rights, contact hello@zeloop.net. We may need to verify your identity.

11) Security

We use reasonable technical and organizational measures to protect personal data. No method of transmission or storage is 100% secure, but we work to protect your information.

12) Children

The Services are not intended for children under the age required by local law to consent to data processing. We do not knowingly collect personal data from children. If you believe a child provided data, contact us.

13) Third-party links and wallets

The Services may link to third-party websites or services (including external wallets or exchanges). Their privacy practices are governed by their own policies. We are not responsible for third-party practices.

14) Changes to this policy

We may update this Privacy Policy from time to time. We will post the updated version on our website and/or in-app and update the “Last updated” date.

15) Contact

Questions or requests: – Email: hello@zeloop.net – Website: https://zeloop.net/